Creative Thread
Project: Identity
Deliverables: Logo, stationery, marketing materials
Combining creativity with traditional methods, for a costume, prop & interior decor company.
Logo
Based on a classic cotton bobbin, but with a little piece of 'creative' pink thread. The pink thread is used to illustrate different messages across brand applications.
Business card
The business card featured the cotton-bobbin, the pink thread spelled out a simple greeting.
Launch party invite
Where possible the Creative Thread cotton bobbin replaced a circular element within the illustration, on this occasion it was a cherry on a cake (literally).
Carrier bag
The thread is printed on the bag, giving the illusion that the handle is made from the same piece of thread.